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Join us in today’s episode of the Master Your Coaching Biz podcast as Cheryl Thacker welcomes her esteemed guest, Krista Martin, MBA, CPCC, PCC – is the President & Founder of Make Your Mark. As a sought after speaker and business mentor, she teaches coaches how to build and scale their coaching business in a sustainable, simple way.
She’s the founder of the Six Figure Impact Academy and takes a stand for helping her clients build multiple six figure businesses. The reach, impact, and personal transformation her clients achieve through the process is what makes this level of success so important.
Spending more than 12 years in corporate, she has extensive business, marketing and sales experience. She built and sold her first “side biz”, built a 7 figure coaching business, and now enjoys helping her clients build their business that fits into their life (instead of the other way around).
She supports homeless animals and shelters with the goal of helping all pets live in a happy and healthy home
Here are the great points that we talked about:
- Transformative Power of Speaking: Speaking can drive coaching business growth by establishing coaches as experts and engaging audiences beyond digital marketing methods.
- Krista Martin’s Journey: Krista shares her personal transformation from a corporate job to becoming a coaching authority using speaking as a core marketing strategy.
- Speaking Strategies: A discussion on the importance of crafting talks that compel the audience to take action rather than just educating them.
- Avoiding the “Spaghetti Approach:” Coaches often make the mistake of throwing out a multitude of ideas and hoping something sticks which can dilute their message and effectiveness.
- Activation Language vs Education Language: There is a distinction between simply educating an audience and using language that moves them to action.
- Simplifying Your Message: Simplify message to make an impact, as to overwhelm clients with information can lead to inaction.
Get connected with Krista Martin:
Website: www.makeyourmark.com
Email: krista@makeyourmark.com
Facebook: https://www.facebook.com/mymcoaching
LinkedIn: https://www.linkedin.com/in/kristalangmartin/
Free Gift Link: www.makeyourmark.com/simplify
Free Gift Description
The Simplify to Grow Guide is a simple way for coaches to look at where they are (current results) and to help them see exactly which skillsets, mindsets, and strategies are needed for their fastest growth. Krista shares the exact strategies, systems, and mindsets needed to create rapid growth, based on the coach’s current level of business success.
Get connected with Cheryl Thacker:
Website: https://successfulcoaches.com/
Instagram: https://www.instagram.com/coachcherylthacker/
SCHEDULE YOUR PODCAST INTERVIEW HERE:
https://successfulcoaches.coachesconsole.com/calendar/podcast
