Category Archives: Uncategorized

63: PUBLIC SPEAKING AND MEDIA TIPS WITH YASMEEN HASSAN



Yasmeen Hassan, an Emmy-winning news anchor and co-founder of HCue Consulting, joins Cheryl Thacker for a discussion about public speaking in this episode of the Master Your Coaching Biz podcast. They work with clients to convey their messages with assurance and clarity. Her expertise comes from her more than 40 years of experience as an on-air television journalist and public information specialist. She has covered presidential campaigns, Pope Francis’ visit to the US and many other notable events. Yasmeen describes her transition from working in broadcast journalism to launching her own consulting firm. According to her, it’s critical to simplify your message so that anyone can grasp it, regardless of their education or area of expertise.

 

Listen in to learn insightful advice for coaches who want to improve their public speaking abilities and gain media attention for their companies.

 

Here are the great points that we talked about: 

 

  • The importance of being confident in what you have to say and understanding your audience.
  • Building relationships with reporters and news outlets can be valuable for getting media coverage.
  • Local news coverage can have a significant impact, even if you’re aiming for national exposure.
  • Before doing an interview, it’s important to speak in clear and concise sentences.
  • The importance of providing value in quick soundbites or tidbits, similar to podcasting.
  • Remember that you are an expert and deserving of the opportunity to present.

 

Get connected with Yasmeen Hassan:

 

Website: https://hcue-llc.com/

Email: yasmeen@hcue-llc.com

Facebook: https://www.facebook.com/YasmeenHassan/

Instagram: https://www.instagram.com/yasmeentv/

HCue Consulting (LinkedIn): https://www.linkedin.com/company/h-cue/

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

 

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


62: UNLEASHING THE POWER OF PERSONAL BRANDING WITH DANIELLE MARTINS



In this episode of Master Your Coaching Biz podcast, Cheryl Thacker chats with Danielle Martins, a personal branding strategist, entrepreneur, best-selling author, and marketing expert with more than 24 years of experience. Her area of expertise is to be of service to business owners and authors in managing their personal brands in a strategic manner for the ultimate purpose of achieving long-term success. She helps customers define their specific specialty, be clear on how to communicate their solutions, and develop an efficient marketing strategy to align their brand with their business goals through her unique and innovative personal branding method. 

 

Tune in to learn how to create and market your products, get visible, make an impact, and master your mindset to enhance your coaching skills. 

 

Here are the great points that we talked about: 

 

  • Having a logo or a website is not the only aspect of personal branding. It is about the thoughts and sentiments that your brand arouses in the minds and hearts of consumers.
  • Everyone already has a personal brand but it needs to be consciously managed and developed.
  • Personal branding can be used as a differentiator in the market by being authentic and delivering on promises.
  • Building a personal brand can impact the growth of a business by increasing recognition and trust.
  • It is important to not do it yourself with your career and to seek help from professionals in the personal branding process.
  • Personal branding can be effective both online and offline, and the approach should be tailored to individual strengths and preferences.

 

Get connected with Danielle Martins:

 

Website: www.DanielleMartins.com 

Email: DanielleMartins@DanielleMartins.com

Facebook: https://www.facebook.com/DanielleMartinsOfficial

LinkedIn: https://www.linkedin.com/in/daniellemartinsofficial/

Instagram:  @daniellemartinsofficial

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

 

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


61: UNLEASH YOUR BUSINESS’S POTENTIAL: APPROACHES FOR EXPANDING YOUR COACHING TEAM WITH MANDY TUCKER



In this edition of the “Master Your Coaching Biz” podcast, Cheryl Thacker engages in a conversation with Mandy Tucker, a Business Team and Operations Coach who specializes in assisting small businesses in achieving significant growth through the application of robust corporate strategies. Leveraging her extensive leadership background in global corporations, coupled with her qualifications as an ICF-certified coach and a certified EQ trainer and culture expert, she provides invaluable support to coaches and service providers seeking to expand their businesses.

Her expertise encompasses guiding businesses in harnessing the full potential of their teams, optimizing leadership, and streamlining processes and procedures. With her assistance, your business can truly thrive, equipped with empowered individuals, efficient processes, and a strong team culture.

 

Here are the great points that we talked about: 

  • The importance of processes and systems for new coaches, as well as the signs that a coach is ready to build a team.
  • The challenges that coaches may face when building a team and how to deal with team members who aren’t meeting expectations.
  • The need for coaches to have a clear vision and values for their business before bringing on team members.
  • Recommendation for coaches: Begin with a modest approach and incrementally incorporate team members as the need arises, as opposed to attempting to handle everything simultaneously.
  • An urging to define and articulate expectations effectively to team members, while also crafting a culture and values statement for their business.

 

Get connected with Mandy Tucker:

Instagram: https://www.instagram.com/startupculturecode/?hl=en-gb

LinkedIn: linkedin.com/in/startupculturecode

Email: info@startupculturecode.com

Website: https://startupculturecode.com/

Free Gift Link: https://go.startupculturecode.com/recruit-your-dream-team?r_done=1

Free Gift Description: This “Hire your Hero” Freebie is a video class that will help you get closer to knowing why and who to Create your own automated PDFs with Jotform PDF Editor- It’s free 2 hire and when to make those decisions for the stage of business you are at.

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


60: FROM AUTHOR TO COACH: BUILDING THE LIFE AND BUSINESS OF YOUR DREAMS WITH M.K WILLIAMS



In this episode of the “Master Your Coaching Biz” podcast,  Cheryl Thacker sits down with coach and author M.K. Williams, the owner of M.K. Williams Publishing. After independently publishing two novels, she discovered that she was increasingly occupied with addressing inquiries from aspiring authors, leaving her with less time for her own creative work. Consequently, she founded Author Your Ambition out of necessity.

 

M.K. makes use of coaching, videos, books, and courses. now supports more authors than she could have ever imagined, and she even finds time to work on her own projects. She started writing and self-publishing her own books in 2015 and has since assisted many other authors on their independent publishing adventures.

 

Here are the great points that we talked about: 

 

  • Discover the secrets of successful self-publishing as a coach and author.

 

  • Understand how to accurately price and value coaching services.

 

  • Uncover the strategy behind acquiring clients through word-of-mouth referrals.

 

  • Grasp the significance of content creation for your career as a coach or author.

 

  • Explore key considerations such as budgeting and timelines for self-publishing a book.

 

Get connected with M.K. Williams:

 

Facebook: https://www.facebook.com/authoryourambition

Linkedin: https://www.linkedin.com/in/marykwilliams/

Instagram: https://www.instagram.com/1mkwilliams/

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

 

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast

 

 


59: THE STRIPPED-DOWN GUIDE TO CONTENT MARKETING: INSIGHTS FROM JOHN EGAN



In this episode of Master Your Coaching Biz, Cheryl Thacker interviews John Egan. They delve into the significance of content marketing for coaches and entrepreneurs in establishing a thriving business. 

Based in Austin, Texas, John functions as a content creator and strategist in the realm of content marketing. He authored “The Stripped-Down Guide to Content Marketing.” John’s expertise encompasses personal finance, real estate, health, and wellness. His contributions have been featured on prominent platforms including CreditCards.com, Bankrate, Forbes Advisor, Experian, Capital One, The Balance, and U.S. News & World Report.

John’s main role is to enhance online presence for better SEO, engaging audiences, and ensuring top-notch content that meets business goals. Achievements include crafting successful online marketing strategies that boosted page views, shares, web sessions, market share, and blog readership. Past accomplishments involve developing editorial strategy and concurrently managing up to six websites, driving over 3 million in SEO traffic.

Here are the great points that we talked about: 

  • Content marketing is a way for coaches and entrepreneurs to get the word out about their brand and services.
  • Blog posts and videos are highly effective types of content marketing.
  • Building relationships with your audience is a key aspect of content marketing.
  • Consistency is important in content marketing, whether it’s with blog posts, podcasts, or social media posts.
  • Planning and scheduling content can help save time and ensure consistency.
  • Repurposing content is a great way to maximize its reach and impact.
  • Tools like Canva and social media scheduling platforms can be helpful in content creation and promotion.
  • Content should provide value and answers to your audience’s questions.

 

Get connected with John Egan:

Website: johnegan.net/#portfolio 

Email: johneganaustin@gmail.com

Facebook: https://www.facebook.com/JohnJEgan

LinkedIn: https://www.linkedin.com/in/johnjegan/

Twitter: JohnJEgan

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


58: MASTERING ONLINE VISIBILITY AND SALES: TIPS FOR NEW COACHES WITH HEATHER REMEC



In this edition of the Master Your Coaching Biz podcast, Cheryl Thacker sits down with Heather Remec, the owner of SalesSong Studios, a digital marketing agency. As the owner, Heather specializes in assisting service-based businesses with various aspects of their digital marketing strategy. This includes lead generation, sales funnels, copywriting, Facebook and Instagram advertising, and other services aimed at nurturing their audience and scaling their business.

 

This agency helps businesses increase revenue, expand online presence, and establish effective sales funnels through automation. They focus on identifying target audiences, creating personalized marketing strategies, and enhancing brand visibility to make your business stand out. This way, your ideal clients will see the value in your premium services.

 

Here are the great points that we talked about: 

 

  • Building trust and positioning yourself online
  • Increasing visibility
  • Using buyer psychology
  • Niche down and be specific
  • Basics for moving online
  • Leveraging in-person networking
  • Using YouTube for visibility

 

Get connected with Heather Remec:

Website: https://www.salessong.co

Email: Virtualnikkij@gmail.com

LinkedIn: https://www.linkedin.com/in/heather-remec-0710283a/

Instagram: https://www.instagram.com/heatherremec/?hl=en

Facebook: https://www.facebook.com/HeatherSRemec/

Facebook (SalesSong): https://www.facebook.com/SalesSong/

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

 

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


57: TIPS ON VIDEO MARKETING TO HELP COACHES AND ENTREPRENEURS GROW THEIR BUSINESS WITH MIKE VANNELLI



Master Your Coaching Biz Podcast welcomes Mike Vannelli, the Head Video Producer with Envy Creative. In this role, Mike leads a production team to film commercials for online and TV ads. Envy has produced over 4000 video ads to date. Mike is no stranger to the film and TV industry, having spent 10 years in the business, where he has produced TV shows and music videos for big name artists. 

 

Envy specializes in making sure each commercial is unique and delivers the message the brand, product or business is looking to convey to their target audience. Envy helps clients to get more sales by getting more people to watch their videos, plus Envy offers all kinds of services, from explainer videos that focus on the product, brand or company to national TV campaigns that get a brand more known.

 

Here are the great points that we talked about: 

 

  • How to create impactful videos for your coaching business.
  • Explore the different types of videos such as short ads for platforms like YouTube, TikTok, and Instagram, and those catered to specific niches like explainer videos and commercials.
  • Consider the benefits of making video in your coaching business, including the ability to put a face to your brand, establish trust with potential clients, and increase conversions and engagement.
  • The presence of clear call to action in your videos is essential, such as encouragement to be contacted by the viewers, booking a call, or a visit to your website for more information or for a free gift access.

 

Get connected with Mike Vannelli: 

Website: https://www.thinkenvy.com/

LinkedIn: https://www.linkedin.com/company/thinkenvy/about/

Facebook: https://www.facebook.com/thinkenvy/

Email: mikev@thinkenvy.com

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

 

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


56: FIVE WAYS WHERE PODCASTING HELPS GROW A BUSINESS WITH SUNNY GAULT



In today’s episode of Master Your Coaching Biz, Cheryl Thacker interviews Sunny Gault, a podcast professional with more than 17 years of experience. She’s the CEO of Independent Podcast Network where she helps podcasters successfully launch, grow and monetize their shows. Sunny continues to motivate podcasters through her weekly podcast and online video course. She’s also an award-winning broadcast journalist.

Here are the great points that we talked about: 

  • Open up opportunities to connect with an audience that you might not have reached before. 
  • How to connect more deeply with your audience.
  • Foster collaboration, expanding audience reach, exploring business opportunities, and engaging in joint projects.
  • Steps you need to take to initiate your podcasting journey

 

Get connected with Sunny Gault: 

Website: https://independentpodcast.network/ 

Independent Podcast Network (LinkedIn): https://www.linkedin.com/company/29349828/admin/

Podcast Your Business: https://podcasts.apple.com/us/podcast/podcast-your-business/id1611508034?i

Email: sunny@independentpodcast.network

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/

 

SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast


55: PRIORITIZE AND CONQUER: HOW TO STAY ORGANIZED AND FOCUSED IN YOUR BUSINESS WITH JESSICA MILLHISER



The purpose of today’s podcast is to help Coaches and Entrepreneurs grow their business and create the life of their dreams. Join, listen and discover the strategy, tips or brief training that can help fulfill that goal as our invited guest, Jessica Millhiser, shares them on a one on one talk. 

 

Jessica has lived and worked in Vermont, DC, and Los Angeles and is now happy to call Colorado her home. She lives with her husband, Joshua, and their two feline fur babies, Juniper and Ivy. 

 

Jessica is the sole founder of JMills Consulting where her mission is to help business owners get organized, get focused and prepare for internal growth.  She has been working in an operational, administrative and leadership capacity for over 15 years and has also received a master’s degree in Coaching & Administration. This is a skill set and passion she has sustained throughout her working life in various industries. After officially stepping out on her own in January 2021, the joy of working with other women in business has exploded; there has been no greater reward than serving female business owners in their journey to success (whatever that may look like to them).

 

 

Here are the great points that we talked about: 

 

  • Discover Jessica’s business identity and why it matters.
  • Learn how to know it’s time to grow your team.
  • Identify where to start when you’re ready to grow your team.
  • The reason behind the importance of having an Accountability Partner
  • Have some tips for time management

 

Get connected with Jessica Millhiser: 

Facebook: https://www.facebook.com/JMillsConsulting

LinkedIn: https://www.linkedin.com/in/jessicamillhiser/

Instagram: https://www.instagram.com/jmills_consulting/

Email: jessica@jmillsconsulting.com

 

Free Gift Link: http://www.jmillsconsulting.com/resources

 

Free Gift Description 

I’m happy to offer a free consultation to anyone who is interested. I also have a resources page on my website dedicated to those who are looking for some free intel. I also have a free monthly business newsletter that offers a monthly tip, some industry insight and features a female entrepreneur.

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/


54: FINDING YOUR IKIGAI: WHERE PURPOSE MEETS PROFIT WITH JOHN MENDEZ



In this episode of Master Your Coaching Biz, we talked with John Mendez, a serial entrepreneur, realtor, investor, podcast host, and social media expert. John is driven by a strong passion to assist individuals with similar ambitions in attaining a life filled with abundance. By harnessing the potential of the mind and leveraging social media, John Mendez is empowering others to attain financial freedom and create the lifestyles they have always aspired to achieve.

 

Here are the great points that we talked about: 

 

  • Having a mission statement that goes beyond personal boundaries and is consistently striving for ongoing progress is of utmost importance.
  • Debunking the common saying of “follow your passion” and discuss how passion can sometimes lead you astray.
  • Finding your ikigai, the intersection of what you love to do, what the world needs, what you can be rewarded for, and what you are good at.

 

Get connected with John Mendez: 

Website: https://www.walk2wealth.com/

Facebook: https://www.facebook.com/johnmendezofficial 

LinkedIn: https://www.linkedin.com/in/johnmendezofficial/ 

Instagram: https://www.instagram.com/johnmendezofficial/

Beginner’s Guide To Entrepreneurship: https://www.bit.ly/walk2wealthgift

 

Get connected with Cheryl Thacker: 

Website: https://successfulcoaches.com/

Instagram: https://www.instagram.com/coachcherylthacker/